The Chair’s vision is to bridge business with engineering in research, teaching and outreach. The according field of research is technology and innovation management which looks into the whole process from the first idea to market success.

The core of all research activities is centered on the management of Research and Development (R&D) in technology-oriented companies. The related research fields are Entrepreneurship, Intellectual Property, Open Innovation as well as Ideas and Innovation

The Chair is part of Nuremberg Campus of Technology (NCT) and the Center for Management, Technology and Society (CMTS), which supports the cooperation between different faculties.