Dr. Nivedita Agarwal
Nivedita Agarwal completed her Bachelors in Electronics Engineering and Masters in Business Administration from Indian Institute of Science, Bangalore, India in 2008. After a 5-year-stint in the consulting industry, she went on to pursue her PhD at the Otto-Friedrich-Universität Bamberg, Germany. In her dissertation she compared the innovation landscape of developed and developing markets, specifically focusing on new product development strategies and “frugal innovations” in the Healthcare sector.
After finishing her PhD in 2015, she worked as a Postdoctoral Researcher for two years at the Chair of Information Systems – Innovation and Value creation. There she studied how the digital revolution is enabling newer forms of user innovations and service ecosystems.
She has published articles in several peer reviewed academic journals such as the Journal of Business Research, IEEE Transactions on Engineering Management and International journal of Technology Management. Moreover, Nivedita also is Editor-In-Chief of the International Journal of Entrepreneurial Venturing (IJEV).
In May 2018, she joined the Chair of Technology Management as Assistant Professor.
Her research interest is in the area of “frugal innovation”, with a special focus on “BoP markets”, “new product development” and “social entrepreneurship”.
You can find further information on the Chair’s research activities here.
Please find information on lectures, seminars and theses in the BSc and MSc programs here.
Frugal & Reverse Innovation for Harnessing Emerging Markets Potential - the Case of a Danish MNC
In: International Journal of Innovation Management (2019)
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Towards a higher socio-economic impact through shared understanding of product requirements in emerging markets: The case of the Indian healthcare innovations
In: Technological Forecasting and Social Change 135 (2018), p. 91-98
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Market driving at Bottom of the Pyramid (BoP): An analysis of social enterprises from the healthcare sector
In: Journal of Business Research 86 (2018), p. 234-244
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Reverse Technology Transfer from the East to the West – Evidence from R&D sites of Western Multinationals in China
In: European Journal of Innovation Management 21 (2018), p. 443-455
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The frugal innovation case of solar-powered Automated Teller Machines (ATMs) of Vortex Engineering in India
In: Journal of entrepreneurship and innovation in emerging economies 3 (2017), p. 115-126
A Systematic Literature Review of Constraint-Based Innovations: State of the Art and Future Perspectives
In: IEEE Transactions on Engineering Management 64 (2017), p. 3-15
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An examination of certain antecedents of social entrepreneurial intentions among residents from Mexico
In: Review of business management (2017), p. 180-199
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Frugal Innovation – Past, Present and Future
In: IEEE Engineering Management Review 45 (2017), p. 37-41
E-health, health systems and social innovation: a cross-national study of telecare diffusion
In: International Journal of Foresight and Innovation Policy 12 (2017), p. 171–197
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Strategic business transformation through technology convergence: implications from General Electric's industrial internet initiative
In: International Journal of Technology Management (2015), p. 196-214
Frugal and Reverse Innovation: Case Study Insights from a German Multinational
In: John Ettlie, Ron Hira (ed.): Engineering Globalization Reshoring and Nearshoring: Management and Policy Issues, Singapore: World Scientific Publishing, 2018, p. 193-203 (World Scientific Reference on Innovation, Vol.2)
Overcoming market constraints in emerging markets: Lessons from social enterprises in the Indian healthcare sector.
In: John Wiley & Sons (ed.): Leveraging Constraints for Innovation: New Product Development Essentials from the PDMA, 2018
User Generated Services during Software Introductions
OpenSym '16 (Berlin, 08/17/16 - 08/19/16)
Understanding Emerging Market Companies and Customers: an Empirical Study of Innovation Constructs for New Product Development
22nd Innovation and Product Development Conference (Copenhagen, Denmark)
In: European Institute for Advanced Studies in Management (ed.): 22nd Innovation and Product Development Conference Proceedings, 2015
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A unified innovation approach to emerging markets: Imperatives to play and win the game
21st International Product Development Management Conference (Limerick, Ireland)
In: European Institute for Advanced Studies in Management (ed.): 21st International Product Development Management Conference Proceedings: Innovation Through Engineering, Business & Design, 2014, 2014
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Frugal and reverse innovation - Literature overview and case study insights from a German MNC in India and China
IEEE Xplore Proceedings of the 2012 18th International Conference on Engineering, Technology and Innovation (Munich, 06/18/12 - 06/20/12)
In: B. Katzy, T. Holzmann, K. Sailer, K. D. Thoben (ed.): 2012 18th International Conference on Engineering, Technology and Innovation, ICE 2012 - Conference Proceedings, 2012
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