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Friedrich-Alexander-Universität Chair of Technology Management I WiSo
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  4. Understanding and Mastering Case Studies in Technology and Entrepreneurship

Understanding and Mastering Case Studies in Technology and Entrepreneurship

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  • Bachelor
    • Data Science for Technology and Innovation Management with R
    • Unternehmer und Unternehmen – Exercise
    • Entrepreneurship (German only)
    • F&E Management (German only)
    • Bachelor Thesis Seminar
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    • Understanding and Mastering Case Studies in Technology and Entrepreneurship
    • International Technology Management Research Seminar
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Understanding and Mastering Case Studies in Technology and Entrepreneurship

Content

Preparing students for managerial careers and real-world situations provides challenging. One way to simulate real-world situations and to deep-dive in realistic problem scenarios is via case studies. The case study method is the most widely used method in academia for researchers interested in qualitative research.

Case studies are in-depth studies of a person, group, organization, place, or event that allow the exploration and understanding of complex issues. In case study, a real-time phenomenon is explored within its naturally occurring context, with the consideration that context will create a difference. Case studies are used to test new ideas or theories, or they can be utilized to improve on existing ideas and theories. Case studies are present in almost all fields of study, but are particularly prevalent in psychology, sociology, and business.

In this course, students will learn to craft their own case studies and accompanying teaching notes. They will also learn how to use the case study in classroom and workplace, as well as other fields that successfully apply case studies.

General Information

This course takes place annually in the winter and summer semester. The course is in English.

Read further information about the seminar in the module description.

If you are interested in the course, please join the StudOn group for more information and updates.

Registration for the seminar is only possible at the information meeting (Kick-Off). Location and date for the meeting will be announced via StudOn, as well as further details for the application process.

Contact Person

Prof. Dr. Peter M. Bican

Prof. Dr. Peter M. Bican

Lehrstuhlvertreter

Lehrstuhl für Technologiemanagement

  • Email: peter.bican@fau.de
  • Google Scholar: Page of Peter M. Bican
  • Research Gate: Page of Peter M. Bican
Friedrich-Alexander-University Erlangen-Nuremberg, NCT
Chair of Technology Management

Dr.-Mack-Str. 81
90762 Fuerth 
Germany
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